Legal

Privacy Policy

Effective April 13, 2026

Contents

  1. Overview
  2. Information We Collect
  3. Payment Processing (Stripe)
  4. Analytics, Ad Pixels & UTM Tracking
  5. Email Communications
  6. Data Storage
  7. Data on Your Brick
  8. Third-Party Services
  9. Data Retention & Deletion
  10. Your Rights
  11. Changes to This Policy
  12. Contact

1. Overview

The Tokenry, Inc. (“The Tokenry,” “we,” “us”) operates thebrick.ai and is developing the Brick hardware and brickOS services. The Brick is currently available for preorder and has not yet shipped. This Privacy Policy explains what information we collect during the preorder process and beyond, how we use it, and the choices you have.

2. Information We Collect

Information you provide

Information generated automatically

3. Payment Processing (Stripe)

We use Stripe to handle all payment processing. When you reserve a Brick, a $20 refundable deposit is charged immediately through Stripe. Key details:

4. Analytics, Ad Pixels & UTM Tracking

Meta Pixel (Facebook & Instagram)

We load the Meta Pixel to measure the effectiveness of ads we run on Facebook and Instagram and to understand how visitors interact with our website. The pixel reports the following events to Meta Platforms, Inc.:

This data is shared with Meta Platforms, Inc. and is subject to the Meta Privacy Policy. You can opt out of interest-based advertising through your Facebook Ad Settings or through the Digital Advertising Alliance opt-out.

TikTok Pixel

We load the TikTok Pixel to measure the effectiveness of ads we run on TikTok. The pixel reports the same categories of events to TikTok Inc.:

This data is shared with TikTok Inc. and is subject to the TikTok Privacy Policy. You can opt out of interest-based advertising through your TikTok Ad Settings or through the Digital Advertising Alliance opt-out.

UTM Parameters

Ads we run on Facebook, Instagram, TikTok, and other platforms may include UTM tracking parameters (such as utm_source, utm_medium, utm_campaign) appended to the destination URL. When you click an ad link, these parameters arrive in your browser and are read by the ad platform pixels described above to attribute your visit to a specific campaign. UTMs are URL metadata only — no additional personal data is collected through UTM parameters beyond what the pixels already report.

5. Email Communications

When you provide your email address — whether through the reservation flow or our subscribe form — we share it with two email providers. Our marketing list is managed by Loops, which handles product announcements and waitlist updates. Transactional order email (order confirmations, order-access links) is delivered by Resend. Together they process your email to send:

Every marketing email includes an unsubscribe link. Transactional emails (order confirmations, charge notifications) will still be sent as needed.

6. Data Storage

Order data (email, shipping address, Stripe reference IDs, order status, timestamps) is stored in a PostgreSQL database hosted by Neon in the US-East-1 region. The connection is encrypted via TLS. We do not store passwords, raw card numbers, or sensitive authentication credentials in our database.

7. Data on Your Brick

The Brick has not yet shipped. The following describes how data will be handled once your device is delivered and set up.

Your files, credentials, browser sessions, and agent data will reside locally on the device. This data will never touch our servers. The only outbound traffic will be whatever your agents do themselves — API calls, web browsing, emails sent — the same as if you were performing those actions manually.

If you use the brickOS app, communication between the app and your Brick will be direct. We will not relay, store, or have access to the content of your agent conversations or the data your agents process.

8. Third-Party Services

We share information with the following third-party services, each for a specific purpose:

ServicePurposeData shared
StripePayment processingEmail, payment card details, shipping address (at fulfillment)
Meta PlatformsAdvertising analytics (Facebook & Instagram)Page views, conversion events
TikTokAdvertising analyticsPage views, conversion events
LoopsEmail marketingEmail address
ResendTransactional email deliveryEmail address
NeonDatabase hostingOrder metadata, shipping address (no raw card data)

9. Data Retention & Deletion

We retain your order data for as long as necessary to fulfill your order and comply with legal obligations (e.g., tax records). After that period:

10. Your Rights

Depending on your jurisdiction, you may have the right to:

To exercise any of these rights, contact us at the address below. We will respond within 30 days.

11. Changes to This Policy

We may update this Privacy Policy from time to time. If we make material changes, we will notify you by email or by posting a notice on our website. The “Effective” date at the top of this page indicates when the policy was last revised.

12. Contact

If you have questions about this Privacy Policy or wish to exercise your data rights, contact us at:

The Tokenry, Inc.
1115 West Bay Drive Northwest, Ste 302
Olympia, WA 98502
support@thetokenry.com